Allstate on NextRadio Case Study
The TagStation Team May 15, 2017 Broadcasters, Insights 2,067

Allstate on NextRadio Case Study


Conducted the first national scale beta test by combining the FM radio spot synchronously with an image, headline, text and primary digital CTA in NextRadio.

Download Case Study


2.28% NextRadio response rate for all three campaigns, response rate is well above other digital marketing opportunities:

Allstate Case Study Results

Comments are closed.